THE POWER OF SYNERGY

I was asked recently by a leading industry player, "what is the number one key to industry advantage and organizational reputation?"

I sat and beamed a smile, and boldly said, "understanding the law of synergy". I went on to state my understanding of the law of synergy and how it applies to the maintenance of corporate repute as well as earning exceptional industry advantage.

What were my points?

1. "No organization ever makes it beyond their capacity to synergize information".

To lead your industry you must be well vested with knowledge required to play effectively in the industry. The challenge of every renounce brands or businesses is how to keep their values and lead their consumer's sense of choice.

It seems like this task of staying relevant, is becoming more difficult by the day, due to the emergence of new technologies, invention and ideas. The irony is that, every industry is affected by a change in another, due to relative effect. What that means is that the quality or standard of business will change in the entertainment industry, at the slightest change in the technology industry. The purchase or spending right of people will change, if there is a shift in the fiscal policies.

So therefore, getting in tune with the necessary industry shift information, keeps organization trendy, which therefore helps them synergize this new changes to their existing energy. Thus creating a shift in their system, to fit the occurring changes.

2. "No one or business ever fits or leads the gap they had not identified and defined".

Our ability to lead anywhere is to first identify needs(which are the gaps in question) and also define how they should be met (which indicate the synergetic process or protocol to solving existing problems).

HOW DO WE ACCESS INDUSTRY ADVANTAGE?

1. Identify where the gap is and synergize your resources to fill it.

2. Define exactly how you want to be perceive in the industry and tag yourself just that. You will definitely lead an industry, whose needs you have defined.

3. Find out what others have been attempting. Remember if there is a need to be met, you might not be the only one who have identified or spotted it. So the catch is, build a different approach to the entire competition. You can do that, by relating it to those with the needs and find out exactly how they would love such needs served.

I believe for any organization to have great value in the market, it must integrate a deep sense of reputation in its function. What I mean is, build reputation for providing solution in your industry and keep at it.

The challenge of big brands is, the fact that the market never expects them to go below standards. When ever we set standards, it is expected of us to keep at it. We can not explain away our drop in standard, it therefore means that our responsibility remains our endless demands on our energy to build required solution system, which supports our existing standards in the market.

ORGANIZATIONAL REPUTATION

Reputation is a large area of concern, that every organization or person who wants to lead the future and stay relevant should capitalize on.

It is a known fact, from a recently conducted research that consumers are connected to first to the producers, before relating with the products. It is now a big deal to search out the brand behind the product. That is why organizations or customers goes online to search out the information and track records of the company they wish to patronize. What are they in search of? What is called, "reputation", this factor happens to be the overall impression a person or organization leave in the mind of her market, thus influencing their choice and sense of decisions when it comes to dealing with them or connecting.

Reputation simply says, I did it before, look at what I have done and I can do it again. It is absolutely the record of our values, results, sense of competence and belief system.

It also suggest to people that they can always trust and do business with us. Saying we are reliable, I other words, its about modeling our values and telling people who we are through series of actions, relationship and results.

Therefore the number one key to managing organizational reputation, is to stay faithful to your corporate identity. This we can achieve by, synergizing leadership and manpower interest, and energy. Ensuring that the external changes or negative factors, do not influence our internal corporate or integral values. We must uphold our values no matter what the changes are.

About

FOP MODEL TRAINING AND DEVELOPMENT

We focus on driving corporate productivity and market relevance, through the synergy of internal leadership and manpower in regards to synergetic protocols and reputation management among parties.

Our core objective and goal is to spread our principles and bring ingenuity to our teachings or information exposing our readers and clients to firsthand practices or ideas that will work anywhere when applied.

CONTACT US

+234 818 727 8257
enjoysolution.ng@gmail.com